Campaign for Wool – convened by HRH, Prince CharlesCampaign for Wool – convened by HRH, Prince CharlesCampaign for Wool – convened by HRH, Prince CharlesCampaign for Wool – convened by HRH, Prince Charles

On the 19th September 2010, Little Beauty was proudly the Kiwi Sauvignon Blanc of choice for an event marking the global campaign, Campaign for Wool.

Convened by His Royal Highness, and held at London’s Somerset House, The Woolmark Company, announced the global ‘new innovations in wool’ campaign.  Coinciding with London Fashion Week and attended by folks from London’s fashion and retail scenes, the key message was to reinforce the importance of using wool as a sustainable alternative to synthetics.

Proudly, both New Zealand Woolgrowers and New Zealand Trade and Enterprise are key stakeholders of the initiative.  For further information, please visit www.campaignforwool.org

A rather apt collaboration we thought – given Little Beauty’s homeland was formerly an old sheep farm!  And today, still home to a small flock of merino.

Campaign for wool logoCampaign for Wool in situ

On the 19th September 2010, Little Beauty was proudly the Kiwi Sauvignon Blanc of choice for an event marking the global campaign, Campaign for Wool.

Convened by His Royal Highness, and held at London’s Somerset House, The Woolmark Company, announced the global ‘new innovations in wool’ campaign.  Coinciding with London Fashion Week and attended by folks from London’s fashion and retail scenes, the key message was to reinforce the importance of using wool as a sustainable alternative to synthetics.

Proudly, both New Zealand Woolgrowers and New Zealand Trade and Enterprise are key stakeholders of the initiative.  For further information, please visit www.campaignforwool.org

A rather apt collaboration we thought – given Little Beauty’s homeland was formerly an old sheep farm!  And today, still home to a small flock of merino.

Campaign for wool logoCampaign for Wool in situ

On the 19th September 2010, Little Beauty was proudly the Kiwi Sauvignon Blanc of choice for an event marking the global campaign, Campaign for Wool.

Convened by His Royal Highness, and held at London’s Somerset House, The Woolmark Company, announced the global ‘new innovations in wool’ campaign.  Coinciding with London Fashion Week and attended by folks from London’s fashion and retail scenes, the key message was to reinforce the importance of using wool as a sustainable alternative to synthetics.

Proudly, both New Zealand Woolgrowers and New Zealand Trade and Enterprise are key stakeholders of the initiative.  For further information, please visit www.campaignforwool.org

A rather apt collaboration we thought – given Little Beauty’s homeland was formerly an old sheep farm!  And today, still home to a small flock of merino.

Campaign for wool logoCampaign for Wool in situ

On the 19th September 2010, Little Beauty was proudly the Kiwi Sauvignon Blanc of choice for an event marking the global campaign, Campaign for Wool.

Convened by His Royal Highness, and held at London’s Somerset House, The Woolmark Company, announced the global ‘new innovations in wool’ campaign.  Coinciding with London Fashion Week and attended by folks from London’s fashion and retail scenes, the key message was to reinforce the importance of using wool as a sustainable alternative to synthetics.

Proudly, both New Zealand Woolgrowers and New Zealand Trade and Enterprise are key stakeholders of the initiative.  For further information, please visit www.campaignforwool.org

A rather apt collaboration we thought – given Little Beauty’s homeland was formerly an old sheep farm!  And today, still home to a small flock of merino.

Campaign for wool logoCampaign for Wool in situ